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ImageSocial media's everywhere including IT hiring. Companies are increasingly using a mix Web 2.0 and other Internet-based tools to reach out to their prospective employees. Whether it's through blogs or newsletters or web portals, Internet is the hottest platform for HR executives.

The movement which started with Internet-based recruitments has moved much beyond. While industry readiness may be high on the agenda for most corporates, such initiatives also help in building the company's brand on campus.
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