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Last year India's third largest IT company, Wipro started a blog for students called Campusarena. Through the blog, the company aims to facilitate one-to-one interaction with the Campus Hiring Team and Wiproites to give students a sneak peek into thr everyday life, work and culture at Wipro.

Bloggers from Wipro include several senior-level managers. The blog has five sections -- Technology Trendz, Learning and Development, Health and Lifestyle, Sports and Entertainment and Fresher's Talk.

Priti Rajora, who heads the campus hiring at Wipro, said these steps enable fast-track training and induction upon joining.
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