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ImageOnline marketing

The Web is a cost-effective way to reach customers and one of the easiest channels in which to measure marketing ROI. Companies are advised to identify and prioritise three to four online marketing initiatives and measure marketing ROI, increasing budget programmes for those delivering high ROI.

The company foresees that in 2009, companies that invest in new online marketing processes will drive at least a 10 percent increase in revenue within six months.
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